Where to Buy an eSIM for Switzerland

Last updated: April 2026

Where to buy an eSIM for Switzerland

Buy it before you fly. Seriously. It takes 5 minutes at home, and you’ll have data the second you land. There is no good reason to wait until you’re at the airport.

Before your trip (do this)

Travel eSIM apps

Download the app, buy a plan, scan the QR code. Your eSIM sits idle until you hit a Swiss network, then it activates automatically.

Saily — From US$3.99. Cleanest buying experience of the bunch. Pick a plan, pay, install, done.

Holafly — Unlimited data from ~US$19. The app walks you through everything.

Nomad — From US$4.50. Straightforward app with add-on support.

Airalo — From €4.00. Biggest marketplace, most plan options.

Direct from Swiss carriers

Swisscom tourist eSIM — CHF 20 for 7 days unlimited. Order online, eSIM is ready immediately. No shop visit, no waiting. This is the best option if you want premium coverage.

Sunrise travel eSIM — Order online. Best option if your trip includes other European countries.

After arrival (if you forgot)

On airport/hotel Wi-Fi

All the apps above work from anywhere. Connect to Wi-Fi, buy a plan, install the eSIM. Takes 10 minutes. You’re not locked into airport prices.

Swisscom’s tourist eSIM can also be ordered on your phone via their website. The eSIM activates instantly. No shop visit required.

In a store

Swisscom shops — In major cities. But honestly, just order online. Swisscom themselves say the eSIM is ready as soon as you order it.

Sunrise shops — Staff will help you set it up. Fine if you want hand-holding.

Salt stores — CHF 59 for the eSIM. That’s not a typo. Don’t go to Salt.

Bottom line

Not sure which provider? Read the full comparison. Not sure how to set it up? Read the activation guide.